A 4187: Requires the promulgation of rules and regulations for advertising and marketing of cannabis that include, but are not limited to, signage on the exterior walls or windows of licensed retail dispensaries; signage in languages other than English; lighting in colors other than white; other such advertising measures.

  
  STATE OF NEW YORK ________________________________________________________________________ 4187 2025-2026 Regular Sessions  IN ASSEMBLY January 31, 2025 ___________ Introduced by M. of A. STIRPE -- read once and referred to the Committee on Economic Development AN ACT to amend the cannabis law, in relation to rules and regulations for advertising and marketing of cannabis The People of the State of New York, represented in Senate and Assem- bly, do enact as follows: 1 Section 1. Section 86 of the cannabis law is amended by adding a new 2 subdivision 4-a to read as follows: 3 4-a. The board shall promulgate rules and regulations for advertising 4 and marketing that allow for: 5 (a) Signage on the exterior walls or windows of licensed retail 6 dispensaries; 7 (b) Signage on the property immediately attached to or in front of the 8 licensed retail dispensary; 9 (c) Signage in languages other than English; 10 (d) Transparent window tinting; 11 (e) Lighting in colors other than white; 12 (f) The use of loyalty programs by licensed retail dispensaries; and 13 (g) Distribution of flyers by employees of the licensed retail dispen- 14 sary on property immediately attached to or in front of the licensed 15 retail dispensary. 16 § 2. This act shall take effect immediately. EXPLANATION--Matter in italics (underscored) is new; matter in brackets [ ] is old law to be omitted. LBD06833-01-5